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    The Benefits of a Partner Portal to Improve the Partner Sales Cycle

    If you sell through indirect sales channels, channel partner relationship management is an essential part of the success of your organization. Without implementing the right tools, taking care of these partner relationships can be a challenge and can negatively impact...

    3 Obstacles To Overcome For Effective Channel Partner Management

    If there’s one thing we’ve all heard when it comes to relationships, it’s that relationships are hard work. This expression can be applied to managing channel partners. Managing relationships are especially hard when they’re long distance. There...

    How to Motivate Channel Sales Partners

    As a company that sells through channel partners, it is expected that they work towards increasing corporate sales. But, depending on others to drive revenue can be a difficult task....

    3 Areas of the Channel Partner Program that Support your Relationship with Channel Partners

    Having a channel program in place will enable channel managers with more time to recruit and manage partners. As a channel manager, focusing on individual partner growth will help guide partners to uncover the full potential of your products or services,...

    3 Challenges that Stunt Channel Partner Growth and Development

    With partner programs being created globally, flexible working conditions have become the norm. Within these new working conditions, there are a few challenges channel partners face that can disable them from growing to their full potential. Here are 3 common...

    PRM vs. CRM - What's the Difference?

    PRM and CRM are common software tools used for managing a business. With such close abbreviations and similar mechanisms, many people are unsure of how the two differ. So, we’re here to break it down for you....

    What is Partner Relationship Management?

    Partner Relationship Management (PRM) usually refers to a system or collection of business processes and capabilities that allow a vendor company to communicate and engage with its channel partners....

    3 Things Successful Channel Managers are Doing to Enhance their Partner Program

    A good channel partner stays on top of leading trends within the field. This includes researching what other companies and channel teams are doing to stay ahead of their competition and grow their business....

    4 Ways to Increase your Channel Sales and Optimize Sales Channel Strategy using a PRM Portal

    With business and sales trends constantly changing, you need to have a flexible strategy that can adapt. So, you can embrace and anticipate changes and view them as opportunities and not as problems. And, when this happens, the results will...

    7 Things About a PRM Portal your Management Team Will Want to Know

    What better way to impress your management team then by introducing an exceptional business tool that will help drive revenue and increase business growth? Here are 7 benefits of a Partner Relationship Management Portal that you need to tell your...

    3 Easy Steps to Attracting and Retaining Channel Partners

    Running a business can be quite the challenge, especially when your business depends on partners to bring home sales. Truthfully, finding people to sell your products for you isn’t a huge challenge. The challenge comes when it’s time to get...

    4 Proven Benefits of PRM Software for Non-Profit Organizations

    A Partner Portal or PRM, not only gives non-profit organizations a variety of tools and resources, but it also assists with partner relationship management, channel partner engagement, and so much more. Ultimately, this completely customizable tool is the answer to...

    Partner Relationship Management, Using your PRM Portal as a Channel Partner Tool

    How to use PRM tools to drive business strategy to growth....

    Strengthen your Partner Relationship Management with a Partner Portal Solution

    Managing a relationship with channel partners can be a bit tricky. As partners, your relationship needs to be in good standing from every angle. Sure, weekly meetings at a local coffee shop is one way to strengthen the relationship, but...

    Partner Relationship Management 101: Sales Lead Distribution & Management

    Effective lead distribution with a Partner Relationship Management Community starts with synchronizing lead data between the CRM and PRM so there is one unified source of data....

    Partner Relationship Management 101: Certification & Online Training

    Certification and training are a vital aspect of most partner programs, especially when there are levels or tiers that require certain accreditations......

    Partner Relationship Management 101: Onboarding

    Onboarding new channel sales partners is made easier, faster, and reportable with a PRM community portal. Get your partners closing deals faster!...

    The Ultimate Guide to Partner Relationship Management (PRM) Solutions

    What is Partner Relationship Management (PRM)? When does a company need a PRM solution? We put together the Components, Criteria, Success Factors and Major Players in the PRM space. Are you thinking about a Partner Relationship Management Solution? Find answers...

    3 Proven Signs Your Channel Program Needs A PRM Community

    Here are 3 tell-tale signs that your channel program is ready to take the next step by implementing an online PRM community. If your organization is wasting time tracking down collateral, chasing partners to follow up on qualified leads or...

    Unified Deal Registration Improves Partner Relationship Management (A Channel Must-Have)

    Deal registration in a PRM portal provides mutual accountability in your channel environment. Partners can see what actions are being taken by the internal team to support the deals they’ve submitted while giving the internal team insights into all partner...

    How Partner Relationship Management Streamlines Lead Distribution

    How can I make partner lead management less of pain in the budget and more of a transparent source of revenue? Lead Distribution - Step away from spreadsheets & show partners some love!...

    Series: Collaborative PRM - Sales Enablement (2 of 3)

    Our last blog discussed your channel partners as an extension of your sales team; acting as your company ambassadors. Once qualified, your partners will need collateral, data, and sales support to start making deals and opportunities for your sales channel....

    Using Metrics to Set Up Your Partners for Success

    By encouraging your partners to track and update their own activity your team gains up-to-date and accurate insights into your channel program. When partners can update their pipeline forecast data, product requests and project information, it helps your management team collaborate...

    The Benefits of Collaborative Partner Certification

    Incorporating a training and certification process into your partner relationship management (PRM) portal simplifies administration, provides participation insights, encourages collaboration, and offers a consistent user experience for your partners....

    Series: Collaborative Partner Relationship Management - Getting More From The Basics (1 of 3)

    Powerful Partner Relationship Management tools for you and your channel partners. We wanted to share a few features like collaboration and lead registration that we use on a daily basis to help illustrate just how easily you can start a...

    5 PRM Portal Pains

    When welcoming new partners into your channel ecosystem or maintaining relationships with team members - your online PRM community can make all the difference. Offering your partners personalized communications and role-based, strategic access to resources through a community portal for Partner Relationship...

    5 Strategies for Successful Partner Relationship Management

    We’ve compiled five ways a PRM portal helps to generate predictable revenue streams. You can increase sales, improve forecast accuracy, and promote partner deal registration with a channel partner management system - learn how....

    Partner Relationship Management ROI - Building a Business Case

    An end to end PRM portal can have a big impact on your channel partner management by increasing efficiencies, reducing costs and increasing revenue....

    Planning Your PRM Test Drive

    As is the case with any good design - clearly defined requirements can make a huge difference to the user’s experience. We’re here to create a  digital experience for you and your company to witness the power and effectiveness of...

    Online PRM Communities - Build or Buy for Higher ROI?

    Creating an engaging online Partner Relationship Management (PRM) community - which your resellers, service providers and/or alliance partners will actually use doesn’t need to be a complex coding exercise. It takes a fraction of the time and investment to deploy...

    3 Ways Self-Serve Onboarding will Help your Channel Partners

    Time-consuming phone calls and endless emails trying to track the status of a deal or provide assistance with opportunities can be avoided. Onboard, certify, support and manage across channels from the first day with ease - it is possible and...

    Forecasting Channel Partner Sales the Collaborative Way

    If some or all of your company revenue is driven through reseller or distribution channels, you’ll appreciate the (fictional, but true-to-life) story of Dave Presser, a Channel Manager with Acme Business Equipment (ABE). Dave manages Gold-tier resellers across North America,...

    The Tools You Need In Your Partner Community Toolbox

    We show you ways to empower your partner channel program by equipping it with the right tools needed in your partner community tool box....

    Partner Enablement with Online Communities and CRM

    Self-service partner portals are a great opportunity to provide valuable content and communication channels between a product manufacturer and its channels ecosystem. Companies often rely on their channel to sell, implement and maintain their products. Here are five benefits of...

    Self-Service Partner Portals for Dynamics CRM

    Self-service partner portals provide an effective platform for manufacturers, software publishers and other channel-driven companies to optimize their partner communications. A collaborative partner self-service portal, integrated into a structured platform like Microsoft Dynamics CRM improves the quality and reliability of...

    A Channel Partner's Journey

    Setting up a successful channel sales and marketing strategy is key for your partner relationship management efforts. It’s crucial to promote a strong appearance to potential partners so that they choose you over your competition. Here are some suggestions on...

    Effective Channel Partner Management Doesn't Just Mean Email

    Managing partners can be challenging. Given your various work conditions, it’s not always possible to give real-time updates or to coordinate in-person meetings. Many businesses turn to email but the disadvantages of communication are well-known. Rather than worrying about all of...

    Five Ways To Make Your Channel Partner Portal A Success!

    Most vendors would agree that channel partner collaboration is key to a successful partner program... But how do you go about improving communication and collaboration without throwing a whole bunch of staff resources against it?...

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