If you sell through indirect sales channels, channel partner relationship management is an essential part of the success of your organization. Without implementing the right tools, taking care of these partner relationships can be a challenge and can negatively impact...

If there’s one thing we’ve all heard when it comes to relationships, it’s that relationships are hard work. This expression can be applied to managing channel partners. Managing relationships are especially hard when they’re long distance. There...

As a company that sells through channel partners, it is expected that they work towards increasing corporate sales. But, depending on others to drive revenue can be a difficult task....

Having a channel program in place will enable channel managers with more time to recruit and manage partners. As a channel manager, focusing on individual partner growth will help guide partners to uncover the full potential of your products or services,...

With partner programs being created globally, flexible working conditions have become the norm. Within these new working conditions, there are a few challenges channel partners face that can disable them from growing to their full potential. Here are 3 common...

PRM and CRM are common software tools used for managing a business. With such close abbreviations and similar mechanisms, many people are unsure of how the two differ. So, we’re here to break it down for you....

Partner Relationship Management (PRM) usually refers to a system or collection of business processes and capabilities that allow a vendor company to communicate and engage with its channel partners....

A good channel partner stays on top of leading trends within the field. This includes researching what other companies and channel teams are doing to stay ahead of their competition and grow their business....

With business and sales trends constantly changing, you need to have a flexible strategy that can adapt. So, you can embrace and anticipate changes and view them as opportunities and not as problems. And, when this happens, the results will...

What better way to impress your management team then by introducing an exceptional business tool that will help drive revenue and increase business growth? Here are 7 benefits of a Partner Relationship Management Portal that you need to tell your...

Running a business can be quite the challenge, especially when your business depends on partners to bring home sales. Truthfully, finding people to sell your products for you isn’t a huge challenge. The challenge comes when it’s time to get...

A Partner Portal or PRM, not only gives non-profit organizations a variety of tools and resources, but it also assists with partner relationship management, channel partner engagement, and so much more. Ultimately, this completely customizable tool is the answer to...

How to use PRM tools to drive business strategy to growth....

Managing a relationship with channel partners can be a bit tricky. As partners, your relationship needs to be in good standing from every angle. Sure, weekly meetings at a local coffee shop is one way to strengthen the relationship, but...

Effective lead distribution with a Partner Relationship Management Community starts with synchronizing lead data between the CRM and PRM so there is one unified source of data....

Certification and training are a vital aspect of most partner programs, especially when there are levels or tiers that require certain accreditations......

Onboarding new channel sales partners is made easier, faster, and reportable with a PRM community portal. Get your partners closing deals faster!...

What is Partner Relationship Management (PRM)? When does a company need a PRM solution? We put together the Components, Criteria, Success Factors and Major Players in the PRM space. Are you thinking about a Partner Relationship Management Solution? Find answers...

Here are 3 tell-tale signs that your channel program is ready to take the next step by implementing an online PRM community. If your organization is wasting time tracking down collateral, chasing partners to follow up on qualified leads or...

Deal registration in a PRM portal provides mutual accountability in your channel environment. Partners can see what actions are being taken by the internal team to support the deals they’ve submitted while giving the internal team insights into all partner...

How can I make partner lead management less of pain in the budget and more of a transparent source of revenue? Lead Distribution - Step away from spreadsheets & show partners some love!...

Our last blog discussed your channel partners as an extension of your sales team; acting as your company ambassadors. Once qualified, your partners will need collateral, data, and sales support to start making deals and opportunities for your sales channel....

Imagine, your internal channel team and partners working together on the same data, files, or content. No more information silos, repetitive manual data entry, or endless email threads. Using a collaborative partner relationship management community - all this and more...

By encouraging your partners to track and update their own activity your team gains up-to-date and accurate insights into your channel program. When partners can update their pipeline forecast data, product requests and project information, it helps your management team collaborate...

Incorporating a training and certification process into your partner relationship management (PRM) portal simplifies administration, provides participation insights, encourages collaboration, and offers a consistent user experience for your partners....

Powerful Partner Relationship Management tools for you and your channel partners. We wanted to share a few features like collaboration and lead registration that we use on a daily basis to help illustrate just how easily you can start a...

When welcoming new partners into your channel ecosystem or maintaining relationships with team members - your online PRM community can make all the difference. Offering your partners personalized communications and role-based, strategic access to resources through a community portal for Partner Relationship...

We’ve compiled five ways a PRM portal helps to generate predictable revenue streams. You can increase sales, improve forecast accuracy, and promote partner deal registration with a channel partner management system - learn how....

An end to end PRM portal can have a big impact on your channel partner management by increasing efficiencies, reducing costs and increasing revenue....

As is the case with any good design - clearly defined requirements can make a huge difference to the user’s experience. We’re here to create a  digital experience for you and your company to witness the power and effectiveness of...

Creating an engaging online Partner Relationship Management (PRM) community - which your resellers, service providers and/or alliance partners will actually use doesn’t need to be a complex coding exercise. It takes a fraction of the time and investment to deploy...

Time-consuming phone calls and endless emails trying to track the status of a deal or provide assistance with opportunities can be avoided. Onboard, certify, support and manage across channels from the first day with ease - it is possible and...

If some or all of your company revenue is driven through reseller or distribution channels, you’ll appreciate the (fictional, but true-to-life) story of Dave Presser, a Channel Manager with Acme Business Equipment (ABE). Dave manages Gold-tier resellers across North America,...

We show you ways to empower your partner channel program by equipping it with the right tools needed in your partner community tool box....

Self-service partner portals are a great opportunity to provide valuable content and communication channels between a product manufacturer and its channels ecosystem. Companies often rely on their channel to sell, implement and maintain their products. Here are five benefits of...

Self-service partner portals provide an effective platform for manufacturers, software publishers and other channel-driven companies to optimize their partner communications. A collaborative partner self-service portal, integrated into a structured platform like Microsoft Dynamics CRM improves the quality and reliability of...

Setting up a successful channel sales and marketing strategy is key for your partner relationship management efforts. It’s crucial to promote a strong appearance to potential partners so that they choose you over your competition. Here are some suggestions on...

Managing partners can be challenging. Given your various work conditions, it’s not always possible to give real-time updates or to coordinate in-person meetings. Many businesses turn to email but the disadvantages of communication are well-known. Rather than worrying about all of...

Most vendors would agree that channel partner collaboration is key to a successful partner program... But how do you go about improving communication and collaboration without throwing a whole bunch of staff resources against it?...